From data mess to what's next

Connects your store's data
and shows you what to focus on.

Orders, advertising, traffic, stock and reviews in one place and in the same context. Korzaro watches them every day and speaks up when something needs your attention.

Mira Uďan

Built by Mira Uďan, founder of Shoptet. I built Korzaro for my own store, because I stopped keeping up with what was happening in it. It runs there every day on live data.

If you have plenty of data and no overview, you are not alone

Sounds familiar? The data is there somewhere. It is just that nobody looks at it regularly and nobody puts it together.

  • Google Analytics you last opened… when exactly?
  • Reports from specialists, each about their channel and none about the business
  • Three ad platforms, each counting its own conversions
  • Stock with something sitting in it since last year
  • Customers, and no idea how many of them came back
  • And the questions that have not occurred to you yet

You do not lack data, you have plenty. But every tool sees only its own slice, and none of them sees the business as a whole. The expensive things are then the ones nobody asks about – a campaign burning money for a month without a single conversion will not raise its hand.

Relax. This is not your fault.

Running an online store today means analytics, paid advertising, SEO, product feeds, email, stock, content and reviews. Being an expert in all of it while also running the company is not possible. Missing something is not a failure – it is arithmetic.

That is what Korzaro is for.

Everything your store measures, in one place

Korzaro connects to the services you already use and pulls their data in. No more signing into five admin panels and arguing about why each reports a different number: seventeen connections, twelve areas of the business, together, over the same period, counted the same way.

And in context. A campaign cannot be judged without margin, stock without knowing what sells, and traffic without knowing how many orders are left of it.

  • Sales and marginwhat sold and what was left of it
  • Customerswho buys and whether they come back
  • Products and stockwhat earns and what sits
  • Trafficwhere people come from
  • Paid advertisingGoogle, Meta and Sklik together
  • SEO and visibilityincluding whether AI assistants cite you
  • Feeds & comparison siteswhether they pay off
  • Emailwhat your campaigns earned
  • Reviewshow people rate you
  • Socialaudience and reach
  • Competitorswhat the others are doing
  • Contentwhether your articles get read and lead to products

In progress: preparing specific campaigns and content for your approval. Today Korzaro recommends and drafts; publishing and changing things stays with you.

This is what it looks like when Korzaro notices something

No report to read, no chart to decipher: what happened, what to do about it, and the path to the evidence so you can check for yourself.

To act on 2 things waiting for a decision
Urgent

Sklik and Zboží.cz: credit running out, 249 CZK left

What is happening
At the current rate (about 170 CZK a day) it lasts roughly a day and a half. Both channels draw on the same wallet, so they run out together – and the ads stop without warning.
Recommended action
Top up the credit this week.
Evidence
PPC → Sklik and Zboží.cz → credit status
Urgent

Google Ads: campaign “Search – Value and appraisal” spent 2,884 CZK with no conversion

Over the last 30 days it spent 2,884 CZK and produced not a single conversion. This is a campaign meant to sell – not a case where zero is fine.

And when Korzaro is not sure, it says so. Every finding carries a note about what to trust in the data and what not to – the platform counts its own revenue, the ratio rests on a single conversion. A finding that always sounds certain stops being read.

It remembers what you decided. If you have already reviewed a campaign with your agency and agreed on its role, Korzaro brings that up right at the finding and softens its recommendation accordingly.

And a summary every Monday morning

On top of that, one email a week: a few sentences about how the week went, and one to three things that come first. Not a report with forty numbers.

CEO briefing #8 24 – 30 August 2026

The week is weaker than the last one (revenue −36 %, margin after advertising −74 %), but against a normal summer we are running above average (revenue +33 %, orders +26 %) – last week was clearly exceptional, this is a return to normal, not a collapse. The real problem is elsewhere: the Sklik and Zboží.cz credit is running out and one Google Ads campaign keeps burning without conversions.

Notice what that paragraph does. It does not report that revenue fell 36 % – any report can do that. It says that is not the problem, and points straight at where the problem actually is.

How it works

  1. You connect your accounts

    Once, using your own access. Your store platform, Google Analytics, Search Console and whatever else you use. Every connection is read-only.

  2. Korzaro watches them daily

    Data is pulled automatically and compared against what is normal for your particular store. You do not have to go anywhere or run anything.

  3. It speaks up when there is something

    Urgent things show up in your queue right away. The rest waits for the Monday briefing.

A look inside

The four screens people work with most.

Every area of the business as one number that has a direction. Not twenty charts you have to think about.
The queue of things waiting for a decision. Done, snooze, ignore.
A connected judgement about the whole business, not a list of numbers.
Who buys, how many come back, and where the loyal ones came from.

Your data stays yours

We read, never write. Korzaro does not sign its name anywhere in your systems – it will not change a campaign, a price or a feed, and it will not send a single email. All access is read-only, and where the key itself cannot guarantee that, the role granted on the provider's side does.

Customer data stays with you. The names and email addresses of your customers never reach the language model – it works with aggregates only. Data from one store is never used to advise another.

You can revoke access at any time, directly in your own accounts. You do not have to ask us.

When Korzaro makes sense

Another channel or specialist joined and you stopped keeping up

Ads run on three platforms, someone else sends the email, a third party does SEO – and nobody holds the combined picture.

You pay an agency and want to know whether it works

Not to police them, but to brief them better and see what their work did to the business.

It is growing and you do not know why

And until you know why, you do not know what to do to keep it growing.

When it does not: a store without regular orders and at least a year of history will not get much out of Korzaro – there is nothing to compute from. And a business with its own analyst and a working BI stack builds this overview itself.

Why I am building this
Mira Uďan

I built Shoptet, the largest e-commerce platform in the Czech Republic, and spent years helping thousands of people sell online. So I assumed that when I finally opened my own store, I would know exactly what to do.

Then came Mincmistr, my numismatic store. I had Google Analytics, Search Console, ad platforms, store data and specialists. And still I rarely opened most of those tools. The data was scattered, everyone saw only their own part, and I often had no idea what actually needed my attention.

If it happened to me, it is hardly surprising that it happens to everyone else. E-commerce has become too wide for one person to watch all of it.

So I built Korzaro. First for Mincmistr – it runs there every day on live data. Now I want to make it the first officer for your store too.

Mira Uďan

Questions people ask

What does it cost?
The first fourteen days are free and need no card. I will tell you the price of continued use in advance; you will not be charged for anything you did not agree to, and nothing is taken automatically when the fourteen days end.
How long does connecting take?
The account and the project are created the moment you enter your address. Then you connect Shoptet, Google Analytics and Search Console – each source comes with its own setup guide inside the app. Other sources can follow later. If you get stuck, write to [email protected].
Do I have to change anything?
No. Korzaro reads data from the tools you already use. Nothing is installed in your store and no code goes on your site.
I work with an agency. Will this be used against them?
The opposite. Korzaro is on your side and gives you the context to brief them better and judge the outcome. It is not a hunt for someone to blame, it is material for your next meeting.
Does it work on platforms other than Shoptet?
Not yet. Korzaro reads Shoptet today, because that is where the integration is proven in daily use. Write to me anyway – I will let you know when your platform is next.
What happens after I sign up?
You create an account and connect the sources you want to watch. Korzaro starts pulling data in, and the first overview is there once the history has loaded. None of it interferes with your store.

Try it on your own store

Fourteen days free, no card, no commitment. Connect the sources you want to watch and see your own numbers.